April 2021

Image Source When Snapchat came on the scene, it was a game-changing social media app. Snapchat stories opened the gate to a new offering, and other social media platforms adapted quickly with their own versions, like Instagram Stories.  Since its release in 2011, Snapchat has risen to become one of the most prominent social platforms. […]

Image Source On your social channels, you can share more than company news and updates—you can give your followers a sense of what it’s like to work at your company. This task becomes easier if you have an exceptional company culture.  Take the time to think about your corporate brand and how you want that

Instagram has become a powerhouse social marketing tool for businesses, thanks to its highly-engaged audience. Instagram’s 2019 internal data found that 90% of users follow a business on the platform.  However, with increased popularity comes fierce competition. According to eMarketer, 75.3% of businesses will be on Instagram by the end of 2020.  So, how do